Health

Advertising Age video highlights CDC’s social media efforts with Twitter, e-Health cards and dealing with related culture and leadership issues.

When talking this morning on Skype with my good friend Chris Quigley, from the UK-based company Delib, he informed me that he was in the hospital for a slipped disc in his back. The amazing thing is that while hospitalized, he created an open innovation platform for the hospital called Help Us Improve Kings.

This platform allows staff, patients and visitors the ability to submit, comment and rate ideas to improve Kings Hospital. It’s amazing how powerful open innovation is, and how one person can truly make a difference using technology as a tool.

Great video of how the Salt Lake Valley Health Department uses social media tools like Twitter and Facebook to communicate H1N1 information to citizens and media.

In conversation with David Hale about the Pillbox project and brainstorming the future of gov.

One of the aspects of Gov 2.0 that I think is making excellent progress is in the area of healthcare and social media. Not only are private healthcare organizations beginning to embrace this technology, but government agencies are also beginning to make use of these powerful tools.

Efforts to distribute accurate information about the dangers of swine flu and the importance of vaccination are hampered by the sheer complexity of the message. Social media tools are being utilized to assist in this effort. Using Twitter, Facebook, YouTube and blogs, the government is actively engaged in social media to harness the power of this platform to reach a new audience and provide real time information. Social media is a powerful new method of healthy communication.

Healthcare workers and advocates are bridging social media, technology tools and healthcare to work towards meaningful healthcare reform and the development of an Electronic Health Record and National Health Information Exchange. This list is by no means comprehensive so please add more. I would like to eventually categorize into groups, but you can get an idea by search under hashtags #healthcare, #hcsm, #hcmktg and #hcreform (please share other hashtags being used).

40 #Health20 heroes to follow on Twitter.

Guests Andrew P. Wilson and of the Health and Human Services social media team and civil servant and Health 2.0 enthusiast Dan Deakin will talk about using Web 2.0 to educate and respond to health emergencies, as well as to collaborate and share knowledge.